Sales enablement is more than just a buzzword; it's a strategic approach to equipping your sales team with the tools, resources, and knowledge they need to succeed. In today's competitive landscape, where buyers are more informed and have higher expectations, sales enablement is crucial for driving productivity, improving customer engagement, and achieving revenue goals.

First impressions matter, especially when onboarding new sales hires. A well-structured onboarding process can be the difference between a struggling salesperson and a top performer. It's not just about product knowledge and sales techniques; it's about integrating them into your company culture and setting them up for long-term success.